Marketing

If you want to generate leads with content marketing, then you are at the right place. Qualified marketing leads are requests that a person would receive from a visitor or, shall we say, a potential customer for engagement. Successful marketing leads are the ones that can ensure that customers purchase the site’s products and services.  […]

Cold email is considered the most arduous sales approach when it comes to targeting prospects via outreach. But in reality, it is probably one of the salespeople’s most widely used techniques as it makes it easy to reach thousands of potential prospects within a single day. Cold email software helps in generating promising leads for

Do you want to use Quora for B2B lead generation? That’s a great idea, and you are at the right place to find the best ideas to leverage the platform for lead generation. With over 300 million active users, Quora is the most popular Q&A platform where people post questions on various topics and get

In B2B marketing, lead generation is the most important KPI for the marketing team to measure the ROI of overall marketing expenses. Basically, one of the primary objectives of the B2B marketing team is to generate quality leads that can be moved into the sales pipeline. The more leads they generate, the better the sales

Most B2B marketers consider webinars only for a specific part of the marketing funnel.  But what if I say that you can leverage webinars to engage with your prospects and customers throughout their journey? Would you like to know how? In this article, I will show how webinars can be one of the best-performing marketing